Public and commercial entities increasingly rely on digital communications services to provide the backbone for their business operations, and for delivering services to their customers. AITHERAS provides digital communications that consist of a wide array of services including mobile first, user centered UX design services and branding, web development, and application development. Our execution process covers planning, development, implementation, rollout, and ongoing management. We understand the need for and have the capacity to deliver high-quality performance and stability. Our current and potential clients can be assured that we deliver valuable, cost-effective, and stable applications on time and on budget.
DIGITAL COMMUNICATIONS
Now, more than ever, digital communications has become a critical necessity for businesses nationwide. AITHERAS has expertise reaching a wide range of audiences through multiple digital channels and formats. We help you to evaluate the communication needs and challenges to determine the best communication channel to connect with your target audience. Creating impactful digital solutions is predicated upon combining four elements to produce results greater than the sum of the parts.
MOBILE FIRST
By 2025, it is expected that 72.5% of the global population will only access the web through a smartphone. Mobile-first design is a critical strategy to employ for all digital products, whether that be websites, apps or other forms of software. Engagement and communications solutions and experiences designed for desktop delivery do not adapt well to delivery through the mobile device. Any digital strategy today must be centered upon mobile-first design.
AUTHENTIC EXPERIENCES
A major challenge that consumers are facing is tied to the over-availability of content. How do I find the best content for me, that is relevant to what I want, and that I can trust? Any digital strategy must solve the challenge of the context around how content is served. It must be easy to access, uncluttered, easy to follow, authentic, and trusted. For younger consumers today, trust is rapidly becoming the most important factor.
A PUBLIC-PRIVATE ECOSYSTEM
Leveraging a Public-Private Ecosystem: The most impactful digital solutions operate through an ecosystem of organizations, each playing to their strengths. This is particularly true of content and experiences, where governments, academic institutions and NGOs together can provide a much broader, deeper and more consistent experience for consumers than they can achieve when acting individually.
FROM DATA TO INSIGHT
Mobile-first, and in particular, mobile-centric solutions enable analytics to go significantly beyond this to truly understand the audience, build trust with them, measure the impact that the experience had, and continue to enhance the experience to make it increasingly relevant and personalised. By creating a unified digital strategy.
USER CENTERED/UX DESIGN SERVICES & BRANDING
AITHERAS Digital uses a research-led approach to designing digital products. We have expertise in a variety of qualitative and quantitative research methods to define early user needs and strategic design opportunities. We incorporate user research into Agile methodology and follow a dual-track Agile approach that allows for products innovation exploration in parallel to usability of products under development.
AITHERAS Digital also brings a wealth of experience developing front-end dashboards in a variety of industry-standard platforms (Tableau, Power BI, etc.) to visualize data and information. Other specialized design services include the creation of strategic planning documents, presentations, brochures, email templates, promotional materials, videos, pixel-perfect designs, and other design documents to align teams around a shared vision. We create impactful solutions for companies but recognizes that the best solutions are customized to the individual needs of each organization.
Every project starts by aligning all team members around the shared project goals, target customer, KPIs, and other aspects of the project making it easy for the team to stay focused on the goals throughout the project. All of the designs within projects build on the foundational understanding of the success criteria of the project
WEB & APPLICATION DEVELOPMENT
The AITHERAS team of web development experts is experienced in designing the systems and infrastructure that are necessary to support modern web architecture. Our staff has designed a cloud-based infrastructure that is capable of supporting the kinds of government and educational web applications that are in use today, including the deployment of an infrastructure to support the load of 3 million clients updating their benefits packages within a 30-day window. Our web development services include Spring WS, DWR, Ajax, SOAP, REST
APPLICATION DEVELOPMENT
Modern web-based development encompasses many areas of expertise; no longer limited to the development of websites alone, it has spread to mobile apps, web services, and a range of other areas. Today, web development can be separated into five major architectural arenas: Security, Browser Applications, Mobile Applications, Server Applications, and Web Services, coupled with an appropriate underlying data persistence. The traditional 3-tiered architecture is now n-tiered, and can be vast and varied.
In each of these arenas, a large array of open-source products has evolved. Some serve overlapping concerns while others fill specialty or niche requirements. AITHERAS has expertise in the following open-source and web development tools:
Browser Application Development:
HTML5, CSS3 JavaScript (ECMAScript).
jQuery
Foundation
Bootstrap
AngularJS
Knockout
Less
Compass
YAML, Jade, and other templating tools
Server Application Development:
Java
Spring Framework
Ruby on Rails
Tomcat
JBoss
Mobile Application Development:
Cordova
Android SDK
Security:
Spring Security
Spring WS Security
Knox